Thank you for visiting our 4D blog. Here you’ll find thoughts and comments from our global colleagues about the digital world. From a campaign that inspires us to how we see the digital world changing to a new gadget we just love, you’ll find it here!

Archive for April, 2008

Get out and play with Nokia

Could it be? A website that perfectly echoes the values of the brand it’s promoting? This is one of our favourite brand sites of the year so far. Even the loader screen is about playing. Great stuff. Be sure to check out the behind the scenes video to find out how it was put together. Let’s just hope the N-Gage isn’t quite such a colossal flop this time.

Sex. RU Thinking about it enough?

Our latest work for the COI is the new website for their sexual advice website, RU Thinking. Step in to find out everything you ever wanted to know about teenage sex iss

You have to burn the rope

A really interesting mix of commentary and medium, “You have to burn the rope” is almost certainly the easiest platform game ever made. But that’s the point – and once you’ve beaten it, be sure to listen to the end credits’ music.

Online book rental finally lands

…In the states anyway. Mimicking the model from LOVEFiLM and similar offerings in the DVD world, Paperspine allows its users to create a list of books they’re after, borrow them for a jolly good read and then post them back to receive more. Of course, all these rental services based on physical formats will be dead in a few years once e-books and film download services really take off but we wouldn’t want to burst their bubble.

Marketing Mess-Ups III: Cockatoo Ridge Wines’ suggestive billboard

We don’t think it’s particularly funny to begin with and apparently, nor did the model, Erin McNaught. Read more