Thank you for visiting our 4D blog. Here you’ll find thoughts and comments from our global colleagues about the digital world. From a campaign that inspires us to how we see the digital world changing to a new gadget we just love, you’ll find it here!

Archive for May, 2008

Spotted: facebook integration in banner ads

No strangers to using facebook to its full potential, O2 are once again pushing the boundaries. This banner ad was spotted on the Daily Mail’s newly revamped site. What caught our interest was the little ‘post to facebook’ call to action at the bottom.

What 1gb looked like 20 years ago

Isn’t technological progress wonderful?

A brand that understands their own destiny

We liked the sentiment of this banner for Simple shoes. Especially as it’s located on one of the most influential and pretentious music websites out there.__END_P_

Marketing Mess-Ups IV:

So Sprint are launching a new campaign touting the benefits of their ‘iPhone killer’ Samsung Instinct. Direct comparisons to competitors are dangerous at the best of times (and Apple are one of the worst offenders). The reason this is such a mess-up though? It’s to do with their other ad that compares the speed of loading a webpage on the Instinct vs. the iPhone. The Instinct is a clear winner thanks to its 3G. Only problem is, the 2nd generation iPhone will have 3G and comes out in June which is…yep, the same time as the instinct. Best do your research next time, guys.