Thank you for visiting our 4D blog. Here you’ll find thoughts and comments from our global colleagues about the digital world. From a campaign that inspires us to how we see the digital world changing to a new gadget we just love, you’ll find it here!
Subscribe
Search
Categories
- Campaigns (26)
- Cool Websites (15)
- Digital Ambient (14)
- Innovations (29)
- Marketing Mess-ups (12)
- Mobile (13)
- Online Advertising (10)
- Our Work (16)
- Social Media (41)
- Thought Pieces (8)
- Trends (87)
- Virals (10)
Archives
- October 2011 (1)
- September 2011 (4)
- August 2011 (1)
- June 2011 (2)
- May 2011 (3)
- April 2011 (5)
- March 2011 (8)
- February 2011 (9)
- January 2011 (6)
- July 2010 (1)
- June 2010 (1)
- May 2010 (4)
- April 2010 (3)
- March 2010 (3)
- February 2010 (3)
- January 2010 (5)
- December 2009 (4)
- November 2009 (1)
- October 2009 (3)
- September 2009 (4)
- August 2009 (1)
- July 2009 (2)
- June 2009 (3)
- May 2009 (5)
- April 2009 (6)
- March 2009 (5)
- February 2009 (5)
- January 2009 (5)
- December 2008 (2)
- November 2008 (2)
- October 2008 (3)
- September 2008 (5)
- August 2008 (1)
- July 2008 (1)
- June 2008 (1)
- May 2008 (4)
- April 2008 (5)
- March 2008 (4)
- February 2008 (5)
- January 2008 (9)
- December 2007 (5)
- November 2007 (9)
- October 2007 (7)
- September 2007 (11)
- August 2007 (15)
- July 2007 (23)
- June 2007 (15)
- May 2007 (13)
- April 2007 (5)
- March 2007 (16)
- February 2007 (4)
Posts Tagged ‘ Google ’
Google Buzz arrives, confuses us all slightly
Google Buzz launched yesterday among a fair bit of fanfare in the realm of social media. It’s available immediately to any Gmail users and lets you share status updates, photos, videos and links with your friends or the wider public. So far, so Facebook. In fact we struggled for a long while to work out exactly how Buzz differed from a very basic version of Facebook. There are several features borrowed from Twitter too – following people and @ replies for example.Posted February 11, 2010 10:08 am by Alex Horner 0 Comments
Filed under: Social Media | Tags: facebook,FourSquare,Google,Google Buzz,social media,Twitter
Google Latitude helps you stalk your friends
2009’s biggest trend so far: location-based services. Google Labs has unveiled a new addition to Maps that allows users to see where their friends are currently located by plotting them on a map. You can see the location of anyone you know (who has opted into the service, naturally) as well as their current status using your mobile or an iGoogle gadget. So for example, my friend Vladimir might be ‘playing tennis’ and I can see from his location that he’s in a North London tennis club.Posted February 4, 2009 4:47 pm by Alex Horner 0 Comments
Filed under: Trends | Tags: Geotagging,Google,Google Latitude
Google does a Digg
The founder of Wikipedia talked about doing something similar a while back but the latest addition to Google Labs is a Digg-style rating system for search results. Think the 4th result down is actually the most relevant? Click on the little up arrow next to it and push it up where it belongs (and give it a little orange star in the process). Irrelevant result? Click the cross to banish it from view. Great idea but we’re left wondering how they’ll protect this from viral companies who’ve become so adept at exploiting Digg and other rating systems such as that found on YouTube.Posted December 3, 2007 6:11 pm by Alex Horner 0 Comments
Google knows where you are without GPS
Genius. Watch the video above for an explanation. We’ve just tried it and it’s scarily accurate. Now all we need to do is have a function to keep tabs on other people’s locations too. Those ‘i’m stuck at the station darling’ excuses will soon be a thing of the past.Posted December 3, 2007 4:23 pm by Alex Horner 0 Comments
Filed under: Uncategorized | Tags: Google,Google maps,Mobile
Google’s OpenSocial makes a lot of sense
Google’s soon to launch OpenSocial is a set of APIs designed to let developers easily create applications that will work across any participating social networks. So instead of creating one for MySpace, one for Facebook and so on, a developer will create..well just one. Benefits to the developer: save time and money by using more of your existing code rather than learning new programming langauges (FBML for instance) every time you want to create an app for a specific network. Google are making a very sensible move here. Rather than creating another new social network in an attempt to catch up with MySpace or Facebook (both of whom are unsurprisingly not a part of OpenSocial) they are creating something genuinely useful and a territory they can own within the crowded world of social networks. Initial partners include Orkut, Salesforce, LinkedIn, Ning, Hi5, Plaxo, Friendster, Viadeo and Oracle.Posted November 1, 2007 11:00 am by Alex Horner 0 Comments
Filed under: Uncategorized | Tags: Google,OpenSocial,social networking
Google Earth adds a flight simulator
It’s pretty basic at this stage but once we start seeing more people render the world’s architecture in 3d it’s going to get a lot more interesting. That’s the power of the global brain, people! * Rants accepts no responsibility for the appalling song accompanying the above video.Posted September 3, 2007 8:32 am by Alex Horner 1 Comment
Filed under: Uncategorized | Tags: Google,Google Earth
Google’s innovation plans
A couple of videos from the Googleplex. The first one is a presentation by Google CIO Douglas Merrill on Innovation at Google. The second one is a lecture from Vint Cerf, Google’s Chief Internet Evangelist, about “Tracking the Internet into the 21st Century”.Posted August 17, 2007 8:17 am by David Brown 0 Comments
Filed under: Uncategorized | Tags: Google
Let Google give you the 411
Currently only available in the States, Google recently launched a free directory service, catchingly titled Google Voice Local Search (we prefer Goog411). The whole system is based on voice recognition and completely automated, meaning costs can be kept low. How they’ll earn any revenue from this is unclear but imagine the difference this could make in the UK – the competition for 118 services is incredibly fierce. Google could certainly put a spanner in the works.Posted May 29, 2007 9:24 am by Alex Horner 0 Comments
Filed under: Uncategorized | Tags: cool new services,Goog411,Google
The big players’ search sandboxes
Alpha and searchmash have recently been launched by Yahoo and Google respectively. Both engines share a similar premise: draw in a variety of different search results ranging from images to Wikipedia entries but all on a single, unrefreshed page. It’s possible to expand and collapse the different categories so if for example you’re only interested in video, you can minimize other results and expand only video ones. With searchmash it’s even possible to play videos within the search results page as embedded YouTube files – a nice touch. Owing to Yahoo’s other ventures they have the advantage of Flickr and Yahoo Answers results too.Posted April 10, 2007 3:52 pm by Alex Horner 0 Comments
Filed under: Innovations | Tags: Google,test tag,Yahoo
Posted March 18, 2010 9:17 am by Alex Horner 1 Comment
Filed under: Trends | Tags: facebook,Google