Thank you for visiting our 4D blog. Here you’ll find thoughts and comments from our global colleagues about the digital world. From a campaign that inspires us to how we see the digital world changing to a new gadget we just love, you’ll find it here!

Posts Tagged ‘ search engines ’

Social networks overtake search in UK

Way back in March we told you that in the US,  Facebook’s weekly traffic had overtaken Google’s for the first time. Well news has just come in that in the UK that  internet users now visit social networks (11.88% of visits) more than search engines (11.33%).  Facebook remains hugely dominant in the social network space with a huge 55% share compared to nearest rival YouTube with just 17%. The story is even bleaker for Bebo and MySpace who have yet again dropped further down in terms of share.

Posted June 9, 2010 2:32 pm by Alex Horner 0 Comments

Filed under: Trends | Tags: ,

Blind Search brings the smackdown

Us marketers love studying the effects of branding on consumer’s choices which is why Blind Search is so interesting. Input a search query (above we’ve tried our favourite drink Cristal) and the site will provide randomised, anonymous results from Yahoo!, Google and Microsoft’s Bing. You can then vote for the best results. The first time we tried it we ended up choosing Bing. Now originally there was a tally to help people keep track of what was leading the votes but naughty hackers were artificially inflating certain results. So what comes out on top for you?

Posted June 24, 2009 9:07 am by Alex Horner 0 Comments

Filed under: Trends | Tags:

Mahalo: the future of search?

We’ve all known social search was scheduled to hit sometime soon so it’s a bit of a surprise that more of a fuss wasn’t made about Mahalo which apparently launched some time last year. The site works a lot like a cross between Google and Wikipedia. So let’s say you search for an iPhone. Instead of just giving us normal search results, Mahalo tells us a few facts about the product, where it’s available to buy, recent iPhone related news and blog discussion, reviews, photos, videos, links to support, tips, competitors and the opportunity to discuss the device or send the page to a friend (via email or major social networks/bookmarking tool). That’s a whole lot of content.

Posted January 11, 2008 6:24 pm by Alex Horner 1 Comment

Filed under: Cool Websites | Tags: ,,